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Executives and Social Media: Strategies, Trends, and Best Practices

Presented by Liz Gross and Josie Ahlquist and Gail Martineau

Monday, Oct 14 2:45 - 3:30

“In Case of an Emergency, Call 911!” and Other Ways to Harness Facebook Groups During Enrollment

Presented by Janice Cheng

Tuesday, Oct 15 8:30 - 9:15

No More FOMO: Creating a DIY, Impactful, Live Campus Tour from the Palm of Your Hand

Presented by Christian Santillo and Meghan Schatz

Tuesday, Oct 15 8:30 - 9:15

Data Driven Communications: Use Data to Drive Your Content Strategy

Presented by Brian Piper

Tuesday, Oct 15 9:30 - 10:15

When the Storm Hits: How Social Media Can Pick Up the Pieces When the Sky Falls

Presented by Sydney Jones

Tuesday, Oct 15 9:30 - 10:15

A Place for Everything and Everything in Its Place: Navigating the Dreaded Social Media Audit

Presented by Katie Monfet

Tuesday, Oct 15 10:45 - 11:30

Influencer Marketing in Student Affairs

Presented by Megan Rolfs and Josie Ahlquist

Tuesday, Oct 15 11:45 - 12:30

Root for the Home Team: How to Team Up with Athletics to Drive Conversations that Matter

Presented by Stephen App and Tim Jones

Tuesday, Oct 15 2:45 - 3:30

Using Twitch to Develop a Higher Ed Presence in the Gaming World

Presented by Andrew Cassel

Tuesday, Oct 15 4:00 - 4:45

SEO Strategies That Give Your Social Media a Purpose

Presented by Caroline Roberts

Tuesday, Oct 15 4:00 - 4:45